Over the years , consumer are increasingly interested in where their product are coming from . Therefore the GGN recording label was launch to create a unmediated link between farmers and the consumer . It was introduce in 2016 solely for aquaculture product and for blossom and ornamental plants in 2017 . The interest has grown significantly over the year , and the label further expanded with the addition of the fruit and vegetable setting in 2021 , take a leak it a cross - category recording label . In early summer 2023 , the first potted fruit and vegetable industrial plant with this recording label will be in shop .
Sarah von Fintel at the IPM Essen 2023 in Essen , Germany
lineal tie-in between consumer and farmsThe label can be used on herbaceous plant , fruit , and veggie plants in pots , flower or industrial plant organisation , flush posy , Christmas trees , and out-of-door plants . But what does it stand for , and how does it ferment ? In scant , it is visible labeling for products from creditworthy cultivation and provides a lineal connexion , and therefore transparency , between the consumer and the farm , explains Sarah von Fintel , Key Account Manager Floriculture . " The label fare with a 13 - figure identification number - either a Chain of Custody ( CoC ) or GlobalG.A.P Number ( GGN ) or a QR code which is assigned to each intersection or producer grouping . When filling in the number on the GGN portal ( www.ggn.org ) or scanning the QR code , the consumer will be directed to the several farm that provides entropy on the farm ’s size , location , and products or a trader visibility that provides insights on the grouping of provider farm . "
Why the GGN Label?Why should a raiser , packer , or retailer choose the GGN recording label ? Von Fintel : " The label is a peter for retailers to demonstrate their strong committedness to responsible sourcing for the consumers by buy and selling bloom and ornamentals that have been demonstrate consort toGlobalG.A.P standards and appraisal . It also make products stand out from the contention . For the growers , the recording label allow them to attest their commitment to responsible for husbandry , and the label stand for extra promotion as they are featured on the GGN label portal . We also provide promotional material that they can share , like ocular textile , item - of - sale leaflets , text proposals for their website , and so on . "
Positive reactionsAnd reactions so far have been very prescribed , explains von Fintel . " Growers are pleased to have the opportunity to showcase their certification and show their hard work to consumers , while retailers are content to utilise a way of exhibit their responsible sourcing policies and supply chain transparence . And the statistics confirm this exuberance as the amount of products with recording label increased to 1.670 in 2022 , the licence agreements increased to 220 in 2022 , and the amount of GGN profiles to 396 in 2022 . "
RequirementsIn order to use this GGN Label , the cultivator has to comply with two requirements . First , it require to have a GlobalG.A.P IFA certification or a certification of an equivalent benchmarked scheme . On top of that , a GRASP Assessment with the status of full conformation is needed . When looking at the provider ' side , the whole supply chemical chain must be GlobalG.A.P CoC demonstrate . In any case , the company responsible for for the labeling of the product needs to signalize a license agreement with GlobalG.A.P to get permission to use the GGN Label . This may either be that cultivator or the supplier .
What does it cost?For GlobalG.A.P certified producers , suppliers , and retail merchant , there is no extra fee charged to utilise the GGN label , as it is already included in the manufacturer registration fee producers pay together with their annual certification price . Only for the producer of tantamount benchmarked schemes a involution fee is asked .
Increasing interestThe GGN label is the full used in floriculture among retailers , DIY markets , and garden centers in retailers , but thanks to Lidl and Aldi , consumer can also get the GGN label in nearly all other European countries , she explains . " And the commencement of this year , two more German retailers support that they will inquire their suppliers for the GGN label . And we also see interest from retailers from Northern Europe . So we definitely calculate on further growth of the GGN label . "
And not only in floriculture but also in other scopes , she expect outgrowth as the label has become useable for fruit and vegetable plants as well as herbs in pots since October 2022 . This is a unique product , explain von Fintel : " As these plant life are attest under the scope of Fruits & Vegetables , but deal and traded in the supply chain of Flowers & Ornamentals , they were a exceptional product , and it was antecedently not potential to label them with the GGN label . But now it is , and we already have the first layout product favourable reception . In early summer 2023 , we will see the first products with the GGN label on them . "
For more selective information : GlobalG.A.P[email protected]www.globalgap.org
© FloralDaily.com/Elita Vellekoop
