Dümmen Orange and Dutch blossom business enterprise L&M Group have entered into a trading agreement . As of the 19th of April , L&M Group will take over the sales event of the close production of roses and Gerbera from Dümmen Orange ’s trim back prime glasshouse in De Kwakel ( NL ) . This collaboration further benefit growers , retailer , and florists , as L&M Group offers a total grocery store result for the full cut flower market place in Europe . Their market penetration will additionally support Dümmen Orange in developing and select varieties with high ornamental and market place value that meet the needs and wish of growers and retailer .
Cooperation Dümmen Orange and L&M GroupThe family - owned business L&M Group has six complementary divisions that supply all market segments in retail and wholesale . Sven Aertssen , Managing Director L&M Group on this new collaboration : “ We are very lofty of this agreement with Dümmen Orange and taking over sales of their end product , as we are firm worshiper of this so - called ‘ backward consolidation ’ . We are set up up a rather simple but sustainable supplying chemical chain for the years to follow , that create a transparent menstruation from grower to consumer . We are emotional that we can now offer this total solution software program for all customers interested in bribe the glorious Dümmen Orange roses and gerberas on the European market . "
Reinoud Hagen , Managing Director Cut Flowers Dümmen Orange , on how this strategical partnership with L&M Group enables Dümmen Orange to better connect with the food market : “ We fully entrust the cut-rate sale of our closing products in roses and gerberas to L&M Group and we are sure that this strategical partnership will only impress our customers in a positive way . As we are withdrawing our unmediated activities from the efflorescence auction , we fetch more clarity to the marketplace about our marrow activities and the prevailing nidus on our breeding capableness . And with the market cognition from L&M Group , we can continuously recrudesce better , more beautiful flower that see the indigence of our worldwide customers . We continue all our other activity in the greenhouses and show garden in De Kwakel ( NL ) and we assure our customer the same high-pitched - lineament plants and services that they were used to . ”
For more data : Dümmen Orangewww.dummenorange.com
